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Sony announced today that it was the number one full-frame mirrorless camera and lens brand in 2021, according to NPD (National Purchase Diary Panel Inc.). As the report says, this past year also marks the 8th consecutive year Sony has held the #1 position in full-frame mirrorless cameras. Furthermore, the report states that the Alpha 7 III model is the No. 1 selling full-frame interchangeable lens camera line for the 4th year in a row. Number one selling: Alpha 7 III As stated by Sony: “The success of the lineup of full-frame cameras, including the Alpha 7S, Alpha 7R and
Let's Compare the Sony Mirrorless Cameras Line-up: Full Frame Edition - Mirrorless Comparison
Sony a7 III 35mm Full Frame Mirrorless Camera Body: With outstanding imaging capability and high-speed performance contained in a compact body, the α7
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Distinguished by its updated sensor design, the Sony a7 III is a well-rounded camera suitable for both photo and video applications in a variety of working situations. Refined for improved speed and low-light performance, a new 24.2MP Exmor R BSI CMOS sensor and BIONZ X processor benefit image quality, video capabilities, and AF performance. The a7 III also sports a revised body design, with a new touchscreen LCD, improved EVF, larger battery, and dual memory card slots.
Sony Alpha A7 III Mirrorless Digital Camera with 28-70mm Lens, Black
Sony a7 III Review
Everything you need. The Sony a7 III latest BIONZ X image processor, down to the smallest operational detail. Featuring 693 phase AF points with up to 10fps continuous shooting 4K HDR video and the longest battery life of any mirrorless camera to date - the a7 III has everything you need.
Sony Alpha A7 III Mirrorless Digital Camera (Body Only)
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Everything you need. The Sony a7 III latest BIONZ X image processor, down to the smallest operational detail. Featuring 693 phase AF points with up to 10fps continuous shooting 4K HDR video and the longest battery life of any mirrorless camera to date - the a7 III has everything you need.
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Sony a7 III (ILCEM3K/B) Full-frame Mirrorless Interchangeable-Lens Camera with 28-70mm Lens with 3-Inch LCD, Black : Electronics